RACHEL LAUNCHES EDIE ROSE

Rachel Bilson has collaborated with DKNY to create her own clothing line. The 26-year-old actress was on hand today at Macys Aventura in Aventura, FL to launch the fashion forward yet affordable line.

Says Rach: “This is something that I have been interested in doing for such a long time… Fans of The O.C. really like DKNY Jeans, and I know they make great stuff, so I thought it could be good.”

The line, called Edie Rose for DKNY Jeans (Edie after her grandmother, and Rose after a family friend), hits stores later this September.

Rachel has been heavily involved in the design process, as she explained: “I have a yellow scarf that I love and I was really inspired by it. I was so happy they were able to get that same yellow into the clothes… I can’t draw at all, so I won’t be doing any sketches, but I am learning to sew. I think it’s important to know more about the whole process of making clothes.”

Miss Bilson joins a growing list of celebs, including Victoria Beckham, Kate Moss and the Olsen twins, who have their own clothing ranges, but Rachel says she wants hers to be different: “I want people to see these clothes for what they are, not just another line designed by another celebrity. I want the line to be taken seriously… I also want to show people that you don’t have to pay a million dollars for clothes that look good. For me, I love vintage clothes and I shop vintage all the time. It’s fun to play and put things together. You don’t have to spend a lot to get a great look.”

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9 Comments

  1. nxsus6
    September-28-2008 @ 10:21 pm

    Wow, those clothes look LAAAAAAAAAAAAAME

  2. neals
    September-29-2008 @ 2:34 am

    Freaking MIdget Ho!

  3. Anonymous
    September-29-2008 @ 6:17 am

    Hope the collection is not modeled after her, because we aren’t all tiny petite size -1 midgets

  4. therealdana
    September-29-2008 @ 6:52 am

    Why would I buy anything from someone who dresses like that?

  5. Miss
    September-29-2008 @ 8:19 am

    I’m going to throw up, another celeb with a fashion line, how trendy. Sorry , don’t see her as a fashionista just as a midget fashionista wannabe just like Posh. The celebs that are true fashion icons are SJP and jlo.

  6. BeJeeBus
    September-29-2008 @ 9:30 am

    Urghhh, this chick is so forgettable and overrated.

  7. Tealeaf
    September-29-2008 @ 12:59 pm

    Every celeb clothes line looks alike..blah

  8. suzy
    September-29-2008 @ 1:01 pm

    Are we suppose to take her seriously with that silly lookin hat on?

  9. September-29-2008 @ 6:09 pm

    La actriz Rachel Bilson lanzó su línea de ropa Edie Rose con la colaboración de DKNY, este domingo pasado. El evento fue en Macy´s de Florida.
    Rachel comenta: Estaba interesada en hacer esto hace bastante tiempo, por eso sabía que podía ser bueno. No necesitas gastar mucho para vestirte bien.

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