HILARY IS THE CELEB FRAGRANCE PRINCESS

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Following the success of her first fragrance ‘With Love…Hilary Duff’, Hilary Duff is proud to introduce her newest fragrance called ‘Wrapped with Love.’

The parfum will be available within the next couple of weeks, and shortly following its release you can expect to see a Valentine’s Day gift set that includes the same size fragrance as well as a cutesy tank top.

Our thoughts on the ad campaign?

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12 Comments

  1. AH
    January-16-2008 @ 10:14 am

    I just can’t imagine wearing a Hilary Duff perfume…

  2. fume
    January-16-2008 @ 10:23 am

    That’s hilarious. That ad copy sounds like a 60-year-old wrote it. Maybe that’s who this is targeted at, cos I think her tweenie fans are grown and over it.

  3. Black Velveteen
    January-16-2008 @ 10:34 am

    Eh. The bottle and packaging is pretty, though. I ‘m so over the celebrity fragrances.

  4. She
    January-16-2008 @ 10:42 am

    Her hair looks filthy!

  5. Aysla
    January-16-2008 @ 10:45 am

    I don’t like the bottle. It’s too… floofy. Is that a word? Well if that were a word, it would perfectly describe the way this bottle looks. Yep. Targeted to those who like pink and sparkly things… it would entertain my eight year-old sister. I prefer clean, simple designs.

  6. My2cents
    January-16-2008 @ 10:49 am

    I used to think she was a sweet role model (kinda) for the teenagers but I don’t like her anymore. At all. She is annoying as all hell and everytime I see one of her performances I am just amazed that anyone would pay to see that awful crap.

  7. Michelle
    January-16-2008 @ 11:06 am

    I would be so embarassed to tell someone I was wearing “Wrapped With Love”. Horrible name!

  8. Sarah
    January-16-2008 @ 11:54 am

    I actually think this is a beautiful ad campaign :)

  9. Supersonic
    January-16-2008 @ 1:21 pm

    I thought that it said ‘Warped with Love’ THAT would have been interesting. As for the ad? MEH. Hillary looks a bit like a horse but when doesn’t she?!
    Also, I’m pretty bored by this patronising treatment of young girls like they are all into pink and sparkles and ‘floof’. She’s fake. I think kids need better role models these days instead of ones that play act. Just be honest for fucks sake.

  10. Stephi
    January-16-2008 @ 8:59 pm

    The bottle is pretty but just seems like something I would have bought when I was like 12. It looks a bit TOO little girly and not very sophisticated. Maybe that’s the look she was going for. The ad campaign sort of looks that way as well and Hilary looks like a greaseball…who ever told her to do her hair like that! Awful!

  11. chi
    January-16-2008 @ 9:17 pm

    i have this theory, that if you cut all her hair off…she looks like a british man

  12. January-17-2008 @ 11:09 am

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