HOLLYWOOD LOVES CHARITY

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Jessica Alba and Alicia Keys are asking Americans to save their pennies to help save a child’s life.

The actress and the singer are just two celebrities involved in the Good Cents Initiative- a campaign by AIDS charity Keep a Child Alive.

Somalian-born model Iman also appears in the series of adverts, which are featured in glossy magazines throughout America. So too are Zoe Kravitz, the 19-year-old daughter of rocker Lenny Kravitz and actress Lisa Bonet, and Indian model Padma Lakshmi.

All of the ladies - dressed in black - strike simple poses. The headline? Simple: “A dollar saves a life!”

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10 Comments

  1. Julie
    January-11-2008 @ 8:31 am

    Nice to see some strong and positive women doing some good!!!!

  2. eek
    January-11-2008 @ 8:43 am

    jessica actually looks quite cute there

  3. parissucksliterally
    January-11-2008 @ 8:43 am

    I’m still unemployed. I need all my pennies right now.

  4. spinner
    January-11-2008 @ 8:49 am

    Hey PSL…didn’t know about your job situation. Chin up…you’re great & will land something soon. I will hold good thoughts for you.

  5. parissucksliterally
    January-11-2008 @ 8:58 am

    thanks spinner…I actually have an interview at 10 today….I’m not worried. It’s January, and people are hiring again….I quit my job last August, because they were nightmares.
    How is everything going with you?

  6. spinner
    January-11-2008 @ 9:32 am

    ^PSL…good luck on your interview!! Let me know how it goes. Things going ok with me. It’s just been like a bad dream since the fire but on a positive note…I met with the architect last night & my new house is almost designed. It is KILLER!!! Just have to fine tune it now.

  7. January-11-2008 @ 9:33 am

    alicia keys is beautiful, her skin and eyes are gorgeous.

  8. January-11-2008 @ 5:04 pm

    fire the retoucher! we all know alicia doesnt have fat, mushy arms like that…

  9. Stephi
    January-11-2008 @ 11:18 pm

    Good luck PSL I’m sure you’ll do fine! I think this is a great campaign though, very straightfoward and to the point and all the celebrities look great dressed down and not drawing so much attention to themselves.

  10. Min
    January-12-2008 @ 9:58 am

    Alicia Keys is just gorgeous.

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